Sustainable Events

Although we are currently advising our clients to move to virtual events and avoid exposing themselves and their attendees to unnecessary risk, this situation will eventually change. COVID-19 may not disappear entirely; we might have to find ways to coexist with it. That's why we took a closer look at how sustainable events can adapt to a pandemic.

For a company to be sustainable, it is essential to meet many prerequisites. To make meeting them easier and to help your company become sustainable and differentiate itself in the market, below we provide several practical tips on how to achieve this most effectively.

Although neither the City of Zagreb nor the country as a whole can exactly boast about the quality of their convention centers, there are convention centers around the world that genuinely attract both event organizers and events from across the globe. Convention centers can also be sustainable; here are several examples of what they can look like in the gallery below.

Faced with the pandemic, many people were forced to turn their lives around 180 degrees. Suddenly, overnight, our lives were filled with unknowns, unrealized plans, postponed meetings, and missed business opportunities.

To begin, it is important to define sustainability and corporate social responsibility and to clarify their differences, since they are often conflated. Sustainability consists of four subcategories, one of which is socially responsible business, including care for people, the environment, and economic performance.

In 2015, the United Nations General Assembly adopted the 2030 Agenda for Sustainable Development, which established 17 goals. All UN member states endorsed the agenda with the aim of achieving the Sustainable Development Goals (SDGs) by 2030.

It goes without saying that less paper means less waste. Simplify everyone's event day with e-tickets that are easy to scan and simple to track.

We have mentioned sustainable events and their components on several occasions. In this article, we highlight a selection of advantages that event organizers and their clients—who market these events under their own brands—can realize.

As we mentioned in our previous article on this topic, sustainability should always be considered during planning. You should meet mandatory requirements and also strive to address optional ones.

With every sustainable event you organize, there are many rules to follow, numerous segments to meet, and countless boxes to check to make an event truly sustainable. We won't list every category or which elements are mandatory versus optional, but below we offer several practical ways to make your event more sustainable than you've planned so far.

As we announced, the primary focus of these articles will be on sustainable events to introduce the public to the concept and provide simple examples of how to plan them. We have already touched on this topic in the article “Foundations of Sustainable Events,” so if you haven't read it, you can find it in our Knowledge Library.

Plastic straws, plates, or bags are the most obvious items affecting an event's sustainability. Balloons are a less obvious example. It's difficult to think of balloons from a sustainability perspective, especially when used for décor.