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Virtual Sponsorships, Real Money — Part 2

Event Management

Today we continue our series of articles on virtual sponsorships. We hope these lessons are useful to you and that you'll put them to work at your next event.

Virtual Sponsorships, Real Money — Part 1

Event Management

With the new year were launching a new series of articles. Today we've chosen to focus on a topic that may no longer seem as urgent now that the pandemic no longer forces us to run online events, but for those who still host online events and thereby contribute to sustainability (let's not fool ourselves such events also have a negative CO2 footprint, but we'll address that another time), this topic will be highly relevant.

What 2022 Taught Us About the Events Industry

Event Management

Last year was a year of transition. We all learned how to navigate the space between restrictions and the period that followed.

What to Expect in the Event Industry Next Year

Event Management

We know we don't have a crystal ball. Still, we'll attempt to predict what awaits us next year in this sensitive yet thoroughly fascinating industry.

9 Things That Annoy Regular Event Attendees

Event Management

The most frustrating event attendees are, without a doubt, other organizers. This statement has proven true countless times.

5 Ways to Promote Your Event in These Turbulent Times

Event Management

There is currently a lot of uncertainty around us. From the pandemic and inflation to the current situation between Russia and Ukraine, we are daily bombarded with negative news that affects the everyday decisions of potential event attendees.

10 Ways to Make Your Events More Sustainable

Sustainable Events

I believe we've already covered what sustainable events are, why we hold them, and why we educate others to produce them. We've also acknowledged that the events industry is a major polluter — even surprisingly so.

5 Ways to Make Your Registration Process More Engaging

Event Management

There’s nothing better than the thrill of finally seeing an event take shape the way you imagined it, especially one you’ve been planning for months. Keep the energy high from the very start by setting the tone at check-in.

How to Create Hybrid Events That Become Hits

Everyday life of an event planner

Online events that are accessible worldwide are now part of our everyday lives. An event that may be organised 2,000, 3,000, or even 5,000 km away is available to you with a single tap on your mobile phone or laptop.

4 Ways to Boost Attendance at Your Events Today

Event Management

It's the day of your virtual event, registrations are coming in and the show is about to start. Five minutes into your presentation, however, your attention is pulled to a single number on the screen: a 19% attendance rate.

5 Ways to Promote Sponsors at Virtual Events

Event Management

Imagine sponsors and exhibitors consistently returning to participate in your events and regularly contacting you to "push" them wherever you can. Isn't that every event organiser's dream? It's possible — all you need to do is identify the outcomes a sponsor or exhibitor wants and help them achieve those goals with a consistent approach.

How Brands Can Successfully Leverage Event Management to Promote Their Brand

Event Management

Brands communicate with their consumers through numerous channels — event management should unquestionably occupy a position among the top three channels. The marketing and advertising industry is evolving at a rapid pace.